{"id":66,"date":"2022-03-11T23:38:00","date_gmt":"2022-03-11T14:38:00","guid":{"rendered":"https:\/\/seo-best.jp\/media-r2\/?p=66"},"modified":"2022-05-18T16:46:26","modified_gmt":"2022-05-18T07:46:26","slug":"cannibalization","status":"publish","type":"post","link":"https:\/\/seo-best.jp\/media\/case\/cannibalization\/","title":{"rendered":"SEO\u5bfe\u7b56\u306e\u843d\u3068\u3057\u7a74\uff01\uff1f\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u89e3\u6d88\u3067\u691c\u7d22\u9806\u4f4d\u304c10\u4f4d\u304b\u30892\u4f4d\u306b\u56de\u5fa9\uff01"},"content":{"rendered":"<p>WEB\u30d7\u30e9\u30f3\u30cb\u30f3\u30b0\u30d1\u30fc\u30c8\u30ca\u30fc\u306e\u7530\u4ee3\u3067\u3059\u3002\u4eca\u56de\u306f\u3001SEO\u5bfe\u7b56\u306b\u3057\u3063\u304b\u308a\u53d6\u308a\u7d44\u3093\u3067\u3044\u308b\uff01\u30d6\u30ed\u30b0\u3084\u60c5\u5831\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u66f4\u65b0\u3092\u5730\u9053\u306b\u3084\u3063\u3066\u3044\u308b\uff01\u3068\u3044\u3046\u65b9\u306b\u3053\u305d\u898b\u3066\u9802\u304d\u305f\u3044\u5185\u5bb9\u3067\u3059\u3002<\/p>\n<p>\u79c1\u3082\u304a\u5ba2\u69d8\u306eSEO\u5bfe\u7b56\u3092\u65e5\u3005\u5b9f\u65bd\u3057\u3066\u3044\u308b\u3068\u3001\u5bfe\u7b56\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u691c\u7d22\u610f\u56f3\u3092\u7db2\u7f85\u3059\u308b\u305f\u3081\u306b\u4e0d\u8db3\u3057\u3066\u3044\u308b\u60c5\u5831\u3092\u8ffd\u52a0\u3057\u305f\u308a\u3001\u7af6\u5408\u6bd4\u8f03\u3092\u884c\u3044\u5fc5\u8981\u3068\u601d\u308f\u308c\u308b\u60c5\u5831\u3092\u8a18\u8f09\u3057\u305f\u308a\u3001\u95a2\u9023\u3059\u308b\u304a\u5f79\u7acb\u3061\u60c5\u5831\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u3092\u884c\u3063\u305f\u308a\u3001\u3001\u3068\u30da\u30fc\u30b8\u3084\u60c5\u5831\u3092\u300c\u8ffd\u52a0\u300d\u3059\u308b\u65bd\u7b56\u304c\u591a\u304f\u306a\u308a\u304c\u3061\u3067\u3059\u3002<\/p>\n<p>\u73fe\u5728\u3001SEO\u5bfe\u7b56\u30b5\u30dd\u30fc\u30c8\u3092\u3055\u305b\u3066\u9802\u3044\u3066\u3044\u308b\u642c\u9001\u6a5f\u5668\u8ca9\u58f2\u306e\u304a\u5ba2\u69d8\u3067\u3082\u3001\u642c\u9001\u6a5f\u5668\u306b\u95a2\u3059\u308b\u88fd\u54c1\u306e\u8a73\u7d30\u60c5\u5831\u3084\u3001\u95a2\u9023\u3059\u308b\u304a\u5f79\u7acb\u3061\u60c5\u5831\u3092\u8ffd\u52a0\u3059\u308b\u306a\u3069\u306e\u65bd\u7b56\u3092\u884c\u3063\u3066\u3044\u304d\u3001\u9806\u8abf\u306b\u4e0a\u4f4d\u5316\u304c\u9032\u3093\u3067\u3044\u307e\u3057\u305f\u30021\u4f4d\u8868\u793a\u3092\u76ee\u6307\u3057\u3066SEO\u5bfe\u7b56\u3092\u5b9f\u65bd\u3057\u7d9a\u3051\u305f\u3068\u3053\u308d\u3001\u3042\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u304b\u3089\u3058\u308f\u3058\u308f\u3068\u9806\u4f4d\u304c\u4e0b\u304c\u3063\u3066\u3044\u304d\u307e\u3057\u305f\u3002\u60c5\u5831\u91cf\u3082\u5341\u5206\u8db3\u308a\u3066\u3044\u308b\u306e\u306b\u4f55\u6545\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u2026\uff1f<\/p>\n<p>\u4eca\u56de\u306f\u3001\u3053\u306e<strong>\u9806\u4f4d\u4f4e\u4e0b\u306e\u539f\u56e0\u3092\u5206\u6790\u3057\u3001\u89e3\u6c7a\u3057\u305f\u65b9\u6cd5\u307e\u3067\u3092\u3054\u7d39\u4ecb<\/strong>\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#i\"><span class=\"toc_number toc_depth_1\">1<\/span> \u9806\u4f4d\u4f4e\u4e0b\u306e\u72b6\u6cc1\u3068\u539f\u56e0\u5206\u6790<\/a><ul><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_2\">1.1<\/span> \u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3068\u306f<\/a><\/li><\/ul><\/li><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_1\">2<\/span> \u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u89e3\u6d88\u306e\u305f\u3081\u306e\u65bd\u7b56<\/a><\/li><li><a href=\"#102\"><span class=\"toc_number toc_depth_1\">3<\/span> \u65bd\u7b56\u53cd\u6620\u306e\u7d50\u679c\u300110\u4f4d\u21d22\u4f4d\u306b\u9806\u4f4d\u56de\u5fa9\uff01<\/a><\/li><li><a href=\"#i-4\"><span class=\"toc_number toc_depth_1\">4<\/span> \u307e\u3068\u3081<\/a><\/li><\/ul><\/div>\n<h2><span id=\"i\">\u9806\u4f4d\u4f4e\u4e0b\u306e\u72b6\u6cc1\u3068\u539f\u56e0\u5206\u6790<\/span><\/h2>\n<p>\u3010\u5bfe\u7b56\u30ad\u30fc\u30ef\u30fc\u30c9\u300c\u642c\u9001\u6a5f\u5668\u300d\u306e\u9806\u4f4d\u3011<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/seo-best.jp\/media\/wp-content\/uploads\/2022\/03\/\u691c\u7d22\u9806\u4f4d\uff11.png\" alt=\"\" width=\"692\" height=\"363\" class=\"aligncenter size-full wp-image-437\"><br \/>\n\u300c\u642c\u9001\u6a5f\u5668\u300d\u3068\u3044\u3046\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u5bfe\u7b56\u958b\u59cb\u304b\u3089\u9806\u8abf\u306b3\u4f4d\u524d\u5f8c\u3092\u30ad\u30fc\u30d7\u3057\u3066\u3044\u305f\u306e\u3067\u3059\u304c\u3001\u3042\u308b\u6642\u671f\u304b\u3089\u5c11\u3057\u305a\u3064\u9806\u4f4d\u304c\u4e0b\u304c\u3063\u3066\u3044\u304d\u307e\u3057\u305f\u3002<\/p>\n<p>\u4f55\u304c\u539f\u56e0\u306a\u306e\u3060\u308d\u3046\uff1f\u3068Google \u306e\u30b5\u30a4\u30c8\u306e\u8a55\u4fa1\u57fa\u6e96\u306b\u5247\u3063\u3066\u3001\u3053\u308c\u307e\u3067\u306e\u5bfe\u7b56\u5185\u5bb9\u3084\u30b5\u30a4\u30c8\u306e\u72b6\u614b\u306e\u898b\u76f4\u3057\u3001\u65b0\u305f\u306b\u4e0a\u4f4d\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u7af6\u5408\u30b5\u30a4\u30c8\u3068\u306e\u6bd4\u8f03\u3092\u884c\u3063\u3066\u3044\u304d\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u3001\u306a\u304b\u306a\u304b\u9806\u4f4d\u56de\u5fa9\u306e\u50be\u5411\u304c\u898b\u3089\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u305d\u3053\u3067\u3001\u5bfe\u7b56\u3059\u3079\u304d\u30da\u30fc\u30b8\u306e\u898b\u76f4\u3057\u3092\u884c\u3044\u307e\u3057\u305f\u3002\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3067\u300c\u642c\u9001\u6a5f\u5668\u300d\u3068\u3044\u3046\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u8868\u793a\u3055\u308c\u308b\u30da\u30fc\u30b8\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u3059\u308b\u3068\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u8907\u6570\u306e\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u307e\u3057\u305f\u3002\u3053\u3053\u3067\u6ce8\u76ee\u3057\u305f\u3044\u306e\u304c\u3001\u30da\u30fc\u30b8\u306e\u30af\u30ea\u30c3\u30af\u6570\u3001\u8868\u793a\u56de\u6570\u3001\u5e73\u5747\u9806\u4f4d\u3067\u3059\u3002<\/p>\n<p>\u3010\u30ad\u30fc\u30ef\u30fc\u30c9\u300c\u642c\u9001\u6a5f\u5668\u300d\u3067\u8868\u793a\u3055\u308c\u308b\u30da\u30fc\u30b8\u3011<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/seo-best.jp\/media\/wp-content\/uploads\/2022\/03\/GSC4.png\" alt=\"\" width=\"988\" height=\"437\" class=\"aligncenter size-full wp-image-440\"><br \/>\n\u3053\u306e\u7d50\u679c\u306e\u3088\u3046\u306b\u3001\u30af\u30ea\u30c3\u30af\u6570\u304c\u5206\u6563\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u691c\u7d22\u3057\u305f\u30bf\u30a4\u30df\u30f3\u30b0\u306b\u3088\u3063\u3066\u8868\u793a\u3055\u308c\u308b\u30da\u30fc\u30b8\u304c\u5909\u308f\u3063\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u304cSEO\u306e\u843d\u3068\u3057\u7a74\u3068\u3082\u8a00\u3048\u308b\u300c\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u300d\u306e\u72b6\u614b\u3067\u3059\u3002<\/p>\n<h3><span id=\"i-2\">\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3068\u306f<\/span><\/h3>\n<p>\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u3092\u305d\u306e\u307e\u307e\u8a33\u3059\u308b\u3068\u3001\u5171\u98df\u3044\u3068\u3044\u3046\u610f\u5473\u306b\u306a\u308a\u307e\u3059\u3002<br \/>\nSEO\u306b\u304a\u3044\u3066\u306f\u81ea\u30b5\u30a4\u30c8\u306e\u8907\u6570\u30da\u30fc\u30b8\u304c\u300c\u540c\u4e00\u691c\u7d22\u30ad\u30fc\u30ef\u30fc\u30c9\u300d\u300c\u540c\u4e00\u691c\u7d22\u610f\u56f3\u300d\u306b\u5bfe\u3057\u3066\u7af6\u5408\u3057\u3066\u3044\u308b\u72b6\u614b\u306e\u3053\u3068\u3092\u6307\u3057\u307e\u3059\u3002<br \/>\n\u3053\u306e\u72b6\u614b\u306e\u5834\u5408\u3001\u691c\u7d22\u7d50\u679c\u306b\u8907\u6570\u306e\u30da\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u3066\u3044\u305f\u308a\u3001\u691c\u7d22\u3059\u308b\u30bf\u30a4\u30df\u30f3\u30b0\u306b\u3088\u3063\u3066\u8868\u793a\u3055\u308c\u308b\u30da\u30fc\u30b8\u304c\u5909\u308f\u308b\u3068\u3044\u3046\u3088\u3046\u306a\u73fe\u8c61\u304c\u304a\u304d\u307e\u3059\u3002\u4e00\u898b\u3001\u4f55\u306e\u554f\u984c\u3082\u306a\u3044\u3088\u3046\u306b\u611f\u3058\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001\u3053\u308c\u306f\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304c\u3069\u306e\u30da\u30fc\u30b8\u3092\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3059\u3079\u304d\u304b\u6b63\u78ba\u306b\u5224\u65ad\u3067\u304d\u3066\u3044\u306a\u3044\u3068\u3044\u3046\u72b6\u614b\u3067\u3059\u3002\u8907\u6570\u306e\u30da\u30fc\u30b8\u3067\u8a55\u4fa1\u304c\u5206\u6563\u3057\u3066\u3057\u307e\u3044\u3001\u672c\u6765\u306eSEO\u8a55\u4fa1\u304c\u5f97\u3089\u308c\u306a\u3044\u305f\u3081\u3001\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u304c\u8d77\u304d\u3066\u3044\u308c\u3070\u65e9\u3081\u306b\u89e3\u6d88\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<h2><span id=\"i-3\">\u30ab\u30cb\u30d0\u30ea\u30bc\u30fc\u30b7\u30e7\u30f3\u89e3\u6d88\u306e\u305f\u3081\u306e\u65bd\u7b56<\/span><\/h2>\n<p>\u4eca\u56de\u306f\u300c\u642c\u9001\u6a5f\u5668\u300d\u306b\u95a2\u9023\u3059\u308b4\u3064\u306e\u30da\u30fc\u30b8\u306b\u5bfe\u3057\u3066\u5bfe\u7b56\u3092\u884c\u3046\u3053\u3068\u306b\u3057\u307e\u3057\u305f\u3002<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/seo-best.jp\/media\/wp-content\/uploads\/2022\/03\/GSC5-1.png\" alt=\"\" width=\"1330\" height=\"442\" class=\"aligncenter size-full wp-image-464\"><\/p>\n<p>\u5bfe\u7b56\u65b9\u6cd5\u306f4\u3064\u306e\u30da\u30fc\u30b8\u30921\u3064\u306b\u307e\u3068\u3081\u308b\u3068\u3044\u3046\u65bd\u7b56\u3067\u3059\uff01<br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/seo-best.jp\/media\/wp-content\/uploads\/2022\/03\/\u56f36.png\" alt=\"\" width=\"1368\" height=\"700\" class=\"aligncenter size-full wp-image-472\"><br \/>\n\u91cd\u8907\u3057\u3066\u3044\u308b\u60c5\u5831\u306f\u96c6\u7d04\u3057\u30011\u30da\u30fc\u30b8\u306e\u69cb\u6210\u3068\u3057\u3066\u9055\u548c\u611f\u304c\u306a\u3044\u3088\u3046\u306b\u60c5\u5831\u306e\u6d41\u308c\u3082\u8003\u3048\u306a\u304c\u3089\u307e\u3068\u3081\u3066\u3044\u304d\u307e\u3059\u3002<br \/>\n\u307e\u305f\u3001\u5404\u30da\u30fc\u30b8\u306eURL\u306f\u65b0\u3057\u3044\u30da\u30fc\u30b8\u306eURL\u3078\u30ea\u30c0\u30a4\u30ec\u30af\u30c8\u8a2d\u5b9a\u3092\u884c\u3046\u3053\u3068\u3082\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002<\/p>\n<h2><span 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